Time Cupsoul: Weekend Reads [“The World Atlas of Coffee”]
Experiencing a time cupsoul is all about finding time that sparks inspiration, passion, illumination, serenity and escape. A visit to a coffee shop or chocolatier certainly may ignite this sense of creativity, but there is another avenue, via reading.
“The World Atlas of Coffee” by James Hoffmann is a perfect example of a time cupsoul in a book. The design of “The World Atlas of Coffee” is stunning, filled with gorgeous pictures of coffee berries, coffee farms, latte art, and only the best high-definition images of the coffee world that a reader could hope for.
The book starts by explaining the current coffee scene, then discusses the tree (the fruit, the varieties, harvesting, processing, roasting, and of course, tasting…), and then, delves into topics related to consumption, all in beautiful detail, with paragraphs, pictures, drawings, and text boxes filled with tidbits and explanations.
One element of the text especially relevant for Time Cupsoul is the chapter regarding brewing and drinks. Illustrations of popular espresso drinks are accompanied with the history and origin of liquid recipes, including the macchiato, cappuccino and flat white. Hoffmann provides insightful background on the name, contents and the drinks’ traditions to better equip a coffee lover with ideas for what to try next.
The subsequent part of the book is devoted to “origins,” which is most akin to a traditional atlas. Major coffee-growing regions are explored in fine detail, with maps showcasing the areas of cultivation and their flavor profiles, history of cultivation and/or drinking in the specific country, and bean traceability. As a reader, one can turn to the region (Africa, Asia, and the Americas), and then sort by country, such as, Ecuador, Colombia, or Indonesia, and discover at least a two-page spread of knowledge for each nation. Again, superb information for exploring new beans and roasts.
This book is so visually attractive that coffee novices will be delighted with the layout and typography. For coffee aficionados, this book is a gold mine.
In summation, “The World Atlas of Coffee” is filled with a great wealth of wonderful coffee information and Hoffmann serves it with an innovative atlas mentality (thus far only shared with “The World Atlas of Wine”). The amount of succinctly developed commodity research residing in one book is what makes “The World Atlas of Coffee” a beautiful addition to the coffee table, yes, and a book with an encyclopedia level of high regard.
For further information, an article regarding the opus (from the author himself), is found here.